Acceptable use

• Email only people who asked to hear from you, and only about what they signed up for.
• No bought, rented, shared, scraped or “opt-out” lists, and no addresses copied from business cards, directories or websites.
• Imported lists must be people who gave you their consent. We keep double opt-in on by default, and anyone who unsubscribed, bounced or asked to be forgotten is never re-added.

• Use a sender name and subject line that say who you are and what the email is about.
• Keep the unsubscribe link and your postal address that Emeli adds to every newsletter.
• Never pretend to be another person, company or service.

• Anything illegal where you or your readers are.
• Phishing, malware, or links meant to deceive.
• Harassment, threats, or hate directed at people or groups.
• Sexually explicit material.
• Get-rich-quick schemes, unlicensed financial or medical offers, and illegal gambling.
• Content that infringes someone else's rights.

Keep bounces under about 2% and spam reports under 0.1% of each send. Emeli pauses a send automatically when it goes well past those levels, and new publications start with a daily limit that grows after clean sends.

• Don't try to get around sending limits or pauses.
• Don't probe, overload or break Emeli, or access anyone else's account or data.

Got an email sent with Emeli that you didn't ask for? Forward it to hello@emeli.io with “Abuse” in the subject. We look at every report.